Snapchat: A New Real-Estate Tool to Connect with Millennials
In the world of real estate, agents are looking for ways to connect with a more diverse audience. While many agents use social media sites like Facebook and Twitter, others are turning to different platforms to reach younger buyers. According to a recent study from...
Where’s Housing Headed? A Google City, Maybe
From AI and virtual reality to self-driving cars and solar mapping, Google’s reach extends well beyond the search engine—now, even in housing. Alphabet hasn’t ruled out the possibility of developing a city “from the Internet up,” confirmed one of the Google parent...
Innovation and Inspiration Fuel the Future: Engel & Völkers Ramps up Momentum at Exchange Event
No real estate company knows more about innovative growth than Engel & Völkers. The European-based premium real estate brand opened doors internationally in 1977, and over the past four decades, they’ve stretched far from that first office in Hamburg, Germany....
Measuring the Impact of Technology on the Real Estate Industry
For more than 100 years, the National Association of REALTORS® (NAR) has acted as a positive force of advocacy for its members. Over the past century, its primary efforts have focused on improving the business climate and governmental policies at the federal level....
Seven Companies Chosen for Next Gen of NAR REach
The National Association of REALTORS®’ strategic investment fund, Second Century Ventures, has announced the seven companies chosen to be part of the fourth class of NAR REach, a vertical tech accelerator helping launch companies into the real estate, financial...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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