Real Estate Goes Local
Royal LePage zones in on buyer lifestyles with Local Logic Real estate is about more than market statistics today. It’s about lifestyle—something that Carolyn Cheng, chief operating officer at Royal LePage, has zoned in on by using Local Logic to take a snapshot...
How to Find a Best-in-Class Property Data System
Shay Lawson, executive vice president of the Tuscaloosa Association of REALTORS® (TAR), was surprised to hear that some of her neighboring associations in Alabama don’t offer their members a tax data service—at all. Lawson says that TAR provides their members...
Video-Chatting With Facebook’s Portal: Gauging Convenience vs. Privacy Risk
Members of real estate—an industry in which technology has truly transformed the business in the last decade, and especially in the last few years alone—are constantly searching for ways to stay at the cutting edge of innovation. Similarly, tech companies are battling...
Adopting Innovation From Within to Survive a Shifting Industry
United Real Estate takes the lead on proprietary technological innovation Becoming acquainted with innovation is no easy feat, especially within real estate, an industry that’s continuously being reshaped by technology and disruptive business models. So, how do...
Growing Your Business in the Face of Disruptors
This month’s National Association of REALTORS® (NAR) Power Broker Roundtable discusses disruption in the industry. Moderator Christina Pappas, District Sales Manager, The Keyes Company, Miami, Fla.; Liaison for Large Firms & Industry Relations, NAR Panelists...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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