by Susanne Dwyer | Nov 24, 2015 | Best Practices, Marketing, News, Technology |
Are you still playing phone tag with agents and sellers when you want to schedule a showing? “If you are,” says Texas REALTOR® Eloise Eriksson Martin, “you’re standing in the way of your own productivity and needlessly complicating your life.” Eriksson, a consistent...
by Susanne Dwyer | Nov 23, 2015 | Best Practices, Consumer, Marketing, News, Technology |
As Jeff Cook continues to grow his neighborhood network of boutique offices, he is depending more and more on Homes.com and their Local Connect advertising to ensure each and every one of his agents is not only receiving the most leads, but the most qualified,...
by Susanne Dwyer | Nov 22, 2015 | News, Technology |
In an industry inundated with numbers—from sales, mortgage histories and comps to demographics and property analyses—it’s easy to see how critically important big data is to real estate. With so much at stake for every transaction, it’s vital for brokers, board...
by Susanne Dwyer | Nov 18, 2015 | Best Practices, Content Generation, Social Media, Technology |
“Be yourself.” Easier said than done, for many of us. With personal and professional lines so often blurred in real estate, most industry professionals would find themselves confounded by the notion of an authentic self. And as more experiences are filtered through...
by Susanne Dwyer | Nov 8, 2015 | Best Practices, Coaching, News, Technology |
Few brokers have bested the challenge of motivating agents to adopt technology—and with a revolving door of new tools, overcoming that challenge appears a fool’s errand. But as attendees of RISMedia’s recent Broker Best Practices Webinar learned, there are solutions...
by Susanne Dwyer | Oct 22, 2015 | Best Practices, Marketing, Technology |
We all know that social media is a great way to communicate with potential clients. A recent study shows that nearly 1.7 billion people have active social media accounts, but capturing their attention is only half the battle. The real challenge is giving them a reason...