Spotlight: Make a Lasting Impression with a Direct-Mail Marketing System
With our email inboxes being bombarded daily with hundreds of incoming messages, it’s easy for information to get lost. For many real estate firms, direct-mail marketing is making a comeback in a big way, especially when it comes to sending out monthly newsletters....Simplifying the Tenant Screening Process in the Digital Age
The rush of renters flooding markets from coast to coast has real estate professionals scrambling to keep their buyers, sellers, managers and renters happy. But for Mike Cutchin—a partner in an apartment ownership group and property manager in the San Francisco Bay...
SEO Basics Can Increase Relocation Department Online Visibility
Your direct relationships with corporate clients and RMCs are valuable business sources – but it’s no secret that prospects often initiate searches for new products and services online. Without a good SEO strategy in your marketing plan, you could lose potential...
Don’t Forget the Googleyness
We are all beneficiaries of Google’s innovation. Aside from making the Internet user-friendly, and the devices they have created to make information ever-present, Google has taught us the importance of setting big goals, and the importance of culture in achieving...Homesnap App Available for Apple Watch
When Apple releases the Apple Watch next week, you will be able to use the highly addictive Homesnap home searching app on your wrist, as well as your phone, tablet and computer. Whether you’re looking to purchase a home—or a Homesnap Pro user—you can take advantage...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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