Then and Now: A Decade of Technology in Real Estate
More buyers than ever are taking advantage of the latest technology and online tools to search for a place to call home. As a result, REALTORS® are leveraging new technologies to better assist their more tech savvy clients. A 10-year history of the National...The Agent Funnel: Recruiting Tomorrow’s Agent with Today’s Technology
When I was a young boy I learned how to fish by baiting a hook and dropping the line in the water, and then patiently wait for the fish to come to me. When I got older, I realized if you want to catch more fish, you have to cast a wider net, just like a funnel. Isn’t...Home Buying Reaches New Heights in Mobile-Driven World
With the plethora of mobile apps available on smartphones today, consumers can do just about anything from their mobile-enabled device. Whether it’s looking up restaurant reviews while on the road to locating a new running route, or even finding your dream home,...4 Tips to Use Mobile Technology to Market to Sellers
The September housing market inventory was up roughly 20% in comparison to numbers from last year at the time. With that being said, we are now into the time of year when inventory numbers begin to creep downwards until they begin to level out in the spring. So how...Is Your Social Media Policy Valid?
Costco recently had their social media policy invalidated by the National Labor Relations Board (NLRB). Costco’s policy basically prevented employees from making statements on social media sites like Facebook and Twitter that could damage the company or other...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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