The 8-Step LinkedIn Marketing Plan
Branding is something that we as professionals need to take very seriously on an individual level. It’s essential to develop a unique and personal “professional brand” that communicates the value you have to offer to prospective clients. This is where LinkedIn excels....Pop-a-Note: Sparking a Connection, Forging Client Relationships
Marketing mavens have long been saying that when it comes to making personal connections with clients, you shouldn’t be reaching out solely from a business angle. Instead, you should be stimulating regular conversation. Sparking a conversation, any conversation,...Creating a Simpler, Secure Workflow: Xerox Technology Supports Cloud Services, Custom Apps, BYOD and More
Xerox recently introduced ConnectKey™, a software system embedded in Xerox multifunction printers (MFPs) and a set of solutions that respond to an increasingly mobile workforce and the need for more advanced IT security across connected devices. According to the...Calcagni Real Estate Unveils New Website
After months of research, planning, photo shoots, programming and testing, Calcagni Real Estate, one of Central Connecticut’s leading independent real estate brokerage, has finally unveiled their new website, www.calcagni.com. The newly redesigned site includes a...Leveraging Social Media for Online Lead Generation
Targeting, converting and nurturing online leads are challenges many real estate professionals face. From the expense to the tools and management, knowing how and where to spend time and money can feel like an immense undertaking. With this in mind, I sat down with...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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