by Susanne Dwyer | Nov 28, 2011 | Coaching, Marketing, News, Technology |
Attention all brokers, sales managers, marketing directors and top-producing agents. The second-annual Real Estate Marketing Summit 2011 (REMS 2011) is a two-day event that offers 20 exclusive workshops presented by 20 top industry leaders who will share their proven...
by Susanne Dwyer | Nov 27, 2011 | Best Practices, Coaching, News, Technology |
The closer we get to our mobile devices – the closer they get to us. Who you ask? Everyone and anyone who wants to sell us something, generate mind share, or impact our buying decisions. In technologies past, such as the traditional Internet, that would have been a...
by Susanne Dwyer | Nov 21, 2011 | Best Practices, Coaching, News, Technology |
Mixed in with the hundreds of news articles I received this week was one that especially caught my eye: Retailers shouldn’t ignore text messaging when crafting m-commerce strategies. The reason it stood out is because I fail to remember the last time we spoke about...
by Susanne Dwyer | Nov 20, 2011 | News, Technology |
In Walter Isaacson’s new book, Steve Jobs, he illustrates Jobs’ unique ability to craft products that people emotionally connect and engage with. No shock there; the iPod, iPhone and iPad have been some of the most successful product launches in history due to...
by Beth McGuire | Nov 13, 2011 | Best Practices, Coaching, Marketing, News, Technology |
Last week I had the opportunity to attend Ad Tech, the number one event for digital marketing here in New York City. Not only did I have full access to the event, but I was one of the few that got to sit in on the press briefing; 10 companies making 10 announcements...
by Beth McGuire | Nov 13, 2011 | Marketing, News, Technology |
In partnership with Mobile Real Estate ID, The Real Estate Book has expanded its advertising packages to include new mobile marketing tools at no additional cost, the company has announced. Text messaging with lead generation, QR codes and single property mobile pages...