by Susanne Dwyer | Sep 21, 2011 | Best Practices, Coaching, Marketing, News, Technology |
(eM+C)—In the early days of Apple’s iOS App Store, dozens of developers experienced a gold rush of success as iPhone users raced to download new releases from a small catalog of only a few hundred apps. Some of the best-selling apps even made a few developers into...
by Susanne Dwyer | Sep 18, 2011 | Best Practices, Coaching, Marketing, Technology |
(EMC)—Companies are now spending billions of dollars annually on social media to create brand awareness and lead generation. A significant percentage of this money will be spent on Facebook, with the goal of increasing a brand’s fan base through either Facebook page...
by Susanne Dwyer | Sep 17, 2011 | Best Practices, Coaching, Marketing, Technology |
Hopefully, by now we all can agree that social media has given consumers the most powerful voice they have ever had. And it’s universally accepted that word of mouth has always been considered the very best form of advertising. Since Facebook’s “Like” button was...
by Susanne Dwyer | Sep 15, 2011 | Best Practices, Coaching, Marketing, News, Technology |
The media world has changed in a very fundamental way in the past five years. In the old paradigm, the gatekeepers held the keys to the kingdom. Publishers and editors in print, program directors in radio, and producers on television got to decide what the rest of us...
by Susanne Dwyer | Sep 14, 2011 | Coaching, Marketing, News, Technology |
Real estate professionals invest a lot of time, effort and money into marketing themselves, “but when it comes to video, it’s not all about you,” says Stephen Schweickart, co-founder and CEO of VScreen, an Internet video services provider within the real estate...
by Beth McGuire | Sep 12, 2011 | Best Practices, Coaching, Marketing, News, Technology |
Greg Rand (@gsrand), CEO of OwnAmerica, the host of Rand on Real Estate on 770 WABC, asks the question “Why didn’t the Great Recession happen 10years ago today?” The circumstances were ripe for a major recession. We were already in a minor recession;...