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Name of the Game: 4 Things You Should Put Your Brand On, and 2 Things You Shouldn’t

Name of the Game: 4 Things You Should Put Your Brand On, and 2 Things You Shouldn’t

In real estate, branding is important. Name recognition, being “top of mind” and expanding your sphere are almost synonymous with success in the real estate business. At the same time, some agents take a “more is better” approach and seek to scrawl their logo, name,...
Three Tips for Recruiting—and Keeping—the Right Agents in Your Brokerage

Three Tips for Recruiting—and Keeping—the Right Agents in Your Brokerage

Your brokerage’s success depends on the people who bring in business—your agents. With the right strategies in place, you can find and keep the right talent, which helps you close more deals and strengthen your entire brokerage’s brand in the long run.  But keeping...
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