by Susanne Dwyer | Feb 21, 2021 | Agent, Agent, Best Practices, Best Practices, Branding, Latest News, Marketing |
You are in the people business and now, more than ever, people crave authenticity. Realness is what bolsters clients’ trust in you and makes them hire you. Fakeness often sends them running. When it comes to personal branding, your goal is not to create an...
by Susanne Dwyer | Feb 18, 2021 | Agent, Best Practices, Latest News |
Choosing a brokerage with a culture that suits your needs and personality can have a tremendous impact on your real estate career. Here are four ways real estate company culture can affect your bottom line. 1. Brokerage Culture and Your Performance When everyone in...
by Susanne Dwyer | Feb 17, 2021 | Agent, Best Practices, Latest News, Lead Story, Luxury, News |
Ever wonder how in the world one becomes a successful real estate agent in the luxury market? You’re not alone. The luxury real estate market often has an air of “exclusivity” that feels impenetrable if you’ve never sold a listing or helped a...
by Susanne Dwyer | Feb 14, 2021 | Agent, Best Practices, Latest News |
Whether you’re keeping your real estate testimonials on LinkedIn or your personal website, or are more old-school and have them filed away in letters, cards and emails for a rainy day, these best practices will help you maximize and leverage their potential....
by Susanne Dwyer | Feb 10, 2021 | Agent, Best Practices, Latest News, Luxury, News |
Most luxury real estate professionals and their clients know staging trends are important. But did you know staging changes as the market evolves? Of course, there are timeless aspects of staging… Aspects like making repairs, depersonalizing the space, or giving the...