Culture Check: How to Increase Production, Recruitment and Retention
As a broker or manager, your primary role is to create an environment of success in your offices for highly trained, highly motivated and highly productive sales agents. A huge part of your environment is the culture of your office. An honest review of your current...
Brokers Sell the Experience, So Agents Can Sell Real Estate
The key to running a successful real estate brokerage often comes down to having better agents than the competition. But it’s not enough to have the most experienced agents, or even the smartest ones. For a true competitive advantage, a brokerage needs a team of...
Dealing With New Business Models: Defining Your Value Proposition
This month’s National Association of REALTORS® (NAR) Power Broker Roundtable discusses how to leverage your value in the face of evolving business models. Moderator Jim Imhoff, Chairman, First Weber, Madison, Wis., Liaison for Large Firms & Industry...
Jennifer B. Shemwell: Staying Open to New Ideas
Vitals: Phyllis Browning Company Years in Business: 29.5 Size: 4 offices, approximately 200 agents Regions Served: South and Central Texas, including the areas surrounding San Antonio, Boerne and New Braunfels 2017 Sales Volume: Approximately $750 million 2017...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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