Taking the Lead in a Bustling Market
In December 2015, Art Obleton Jr. was finishing up what he hoped to be his last day as a substitute teacher in a Cleveland, Ohio, suburb, with aspirations to become a full-time REALTOR®. “I originally started in real estate in 2005 and I just didn’t do...
NAR: Disconnect Between Homebuyer Aspirations and Realities
Eight out of 10 non-homeowners recently surveyed by the National Association of REALTORS® (NAR) identify owning a home as part of the American Dream. Their realities—limited affordable housing, perceived lack of a down payment, and student debt—are hampering those...
Forum: Addressing Growing Gaps in Homeownership Opportunities
Demographic shifts along generational, racial and socioeconomic lines are impacting the housing market, emphasizing growing gaps in homeownership opportunities. These shifts, to be addressed at Zillow®’s economic forum this month in Washington, D.C., include the...
Surveying the American Dream: Housing Optimism Swings Post-Election
Attitudes toward housing have swung since the outcome of the election, with consumers expressing opposing expectations of the market to come, according to Trulia’s recently released 2017 Housing Outlook Report. Post-election, the report shows, Republicans felt...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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