by Susanne Dwyer | Feb 5, 2020 | Agent, Best Practices, Latest News, Lead Gen |
Face-to-Face Appointments Are Key to Success The only way I know for us to make money in this business is if we are literally face to face with a potential buyer or seller. People start their home search or home sale process at varying degrees of interest or need. It...
by Susanne Dwyer | Feb 4, 2020 | Best Practices, Best Practices, Latest News, Lead Gen, Marketing, Trending |
Looking to shake up your marketing efforts in 2020? Here are a few quick ideas. In a modern real estate market, we recommend diversifying your lead generation marketing efforts in the same way that Wall Street investors diversify their stock portfolios. It helps...
by Susanne Dwyer | Feb 3, 2020 | Best Practices, Latest News, Lead Gen, Teams, Trending |
It is a fact that marketshare dictates buyer behavior. More signs, more social posts, more brand awareness indicates to the consumer that you are the brand that consumers choose most. Within your markets you serve, are you increasing marketshare on purpose? Are your...
by Susanne Dwyer | Jan 27, 2020 | Best Practices, Best Practices, Latest News, Lead Story, Marketing, Teams, Trending |
In a competitive sales environment, it is not enough to have good marketing and homebuyer presentations. You and your team members must radically differentiate yourselves in order to compete at a higher level, add value and win! Having a high-value, impressive...
by Susanne Dwyer | Jan 21, 2020 | Agent, Best Practices, Latest News, Lead Gen |
Agents are often confused about what to focus on to earn their desired level of income. Their default focus is on closings, and while this seems to make sense, it’s actually not the right place to focus. It clouds your vision because you measure results after...