You Only Get Paid on Conversions
In my role as chief strategy officer at Realty ONE Group, I’ve had the pleasure of traveling around the country training thousands of agents on all kinds of proven marketing strategies that helped me as a broker generate more listings and higher quality buyer...
Running Your Business Like a Business
The following information is provided by the Center for REALTOR® Development (CRD), with assistance from Lauren Hampton and the Podfly editorial team. Running your business—like a business—is crucial for getting maximum value out of it, and your efforts. As REALTORS®,...
5 Steps to Increasing Your Average Sales Price
While I wish I could lay out a beginning-to-end program for increasing your average sales price in this short article, a full-length book might be required. If you’re asking why you should care about increasing your sales price, keep in mind that you’ll...
Everything Works, and Nothing Doesn’t
When I was younger, I remember asking my dad why he chose to live in Fremont, Calif., rather than Palo Alto. The reason I posed this question was because my friends in real estate in Palo Alto were selling homes much more expensive than the ones I was selling. In...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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