Expect More, Stress Less: Demanding What You Need as an Agent
For potential homebuyers, the shortage of homes on the market combined with an unprecedented surge of competition from other buyers is spurring bidding wars, all-cash offers and imperviousness to sticker shock. In other words, the industry is hot. For real estate...
Leveraging Real Estate Technology Consumers Now Expect
One lasting benefit of the pandemic is the way it has made digital communication more commonplace when interacting with clients. Our buyers and sellers no longer see it as ancillary to the transaction process, but expect it as part of the way we do business. But...
Newsmaker Spotlight: Joshua Harley on Fathom Realty’s Post-IPO Plans and Embracing Tech
Joshua Harley is the founder, chairman and CEO of Fathom Holdings, where he led the company’s growth into top-25 real estate brokerages on RISMedia’s 2021 Power Broker Report, ranking the Top 1,000 Power Brokers by 2020 sales volume. Here, Harley breaks...
The Most Important Tech for a REALTOR® Is Their CRM
In this business, there’s a lot of talk about the importance of a Customer Relationship Management system (CRM), but more often than not, we wait too long to decide which one to use—or worse, we have one that we don’t use to its full potential. The longer...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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