Agents: Lead With Perception
Let’s get one thing straight right out of the gate here: The real estate industry doesn’t have a lead generation problem. The industry has a lead conversion problem. You can generate leads all day, delivering hundreds of paid and unpaid leads to your...
Agent Incomes Get a Lift From Referrals: Study
In real estate, referrals are vital. According to a new ReferralExchange study, 42 percent of agents earned $10,000-$50,000 from fees for referrals last year; as many as 5 percent earned $50,000-$100,000, and 2 percent earned up to $500,000. “Referrals are one...
Power Agents and Teams Growing Business With Online Leads
In the following interview, Kathie Lea, REALTOR® with RE/MAX Realtec Group, Inc. in Palm Harbor, Fla., discusses lead sources, managing a team, profit strategies and more. Region Served: Tampa Bay, Fla. Years in Real Estate: 18 Number of Team Members: 7 Teams continue...
Landing Better Leads With Realtor.com®
In the following interview, Kevin Leatherman, broker/owner of Leatherman Homes in Nassau County, N.Y., talks about thriving as an independent firm, landing better online leads and the importance of delegation. Years in Real Estate: 25 Number of Offices: 1 Number of...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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