Empowering Sellers With Smart Solutions
As president of The Keyes Company, Florida’s largest independent brokerage, Christina Pappas leads a company that has been a beacon of innovation for nearly a century. Pappas’ leadership journey has been marked by a focus on finding solutions that streamline the real...
Supporting One Another on the Path to Success
Reneé Gonzales CEO Long Companies, a member of Leading Real Estate Companies of the World® Tucson, Arizona https://www.longrealty.com Region served: Arizona Years in real estate: 23 Number of offices: 12 company owned, 15 franchises Number of agents: 1,000 company...
Clear Cooperation: The Cornerstone of a Fair and Accessible Market
There has been a lot of attention placed on the National Association of REALTORS®’ (NAR) Clear Cooperation Policy (CCP) lately, from the debate between James Dwiggins and Mauricio Umansky at a recent industry event, to Art Carter’s write-up on CRMLS’ position on CCP. ...
Why Real Estate Agents Deserve More Respect (and How to Claim It)
Ask someone to name respected professions, and they’ll likely mention doctors, lawyers or financial advisors. But real estate agents? Too often, we’re lumped into a category of “mere salespeople,” as if our role is to “sell houses” rather than provide critical...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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