You Only Get Paid on Conversions
In my role as chief strategy officer at Realty ONE Group, I’ve had the pleasure of traveling around the country training thousands of agents on all kinds of proven marketing strategies that helped me as a broker generate more listings and higher quality buyer...
Running Your Business Like a Business
The following information is provided by the Center for REALTOR® Development (CRD), with assistance from Lauren Hampton and the Podfly editorial team. Running your business—like a business—is crucial for getting maximum value out of it, and your efforts. As REALTORS®,...
One Platform, Five Systems: Gaining Total Operational Efficiency
Operational efficiency is a critical component to the success of your brokerage. As a broker, you want to provide a seamless experience for your agents while performing productively and cost-effectively. An end-to-end platform that integrates all aspects of your...
Ask the Expert: What Are Marketing Essentials for the Holiday Season?
Today’s Ask the Expert column features John Bunker, marketing director of RealEstateCalendars.com. Q: As the holiday season approaches, what are the most important marketing essentials to keep in mind? A: In many areas, home sales slow (in some cases to a crawl)...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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