by Susanne Dwyer | Oct 26, 2017 | Agent, Agent, Best Practices, Best Practices, House Canary, Latest News, Lead Gen, Marketing, Trending |
The real estate industry is full of peaks and valleys. For many agents, these peaks and valleys are often reflected in their incomes, making it difficult for them to build profitable, successful businesses. Almost all agents find themselves facing one or more of the...
by Susanne Dwyer | Oct 26, 2017 | Best Practices, Best Practices, Broker, Broker, Business Insights, Content Generation, House Canary, Latest News, Marketing, Marketing, Social Media |
Sharing content across multiple mediums, apps and platforms has become a daily activity for millions of people throughout the world, and, in real estate, it is crucial to your business for many reasons: It engages and informs prospects and clients; promotes your...
by Beth McGuire | Oct 23, 2017 | Agent, Agent, Best Practices, Best Practices, Branding, Business Insights, House Canary, Latest News, Lead Gen, Marketing, Marketing, Social Media, Trending |
We talk a lot about marketing in the real estate industry, but what exactly is it? Isn’t marketing just advertising your product or service? Not really. That’s rather like saying that cooking is just putting food on a plate. Sure, advertising is part of...
by Susanne Dwyer | Oct 16, 2017 | Agent, Agent, Best Practices, Best Practices, House Canary, Latest News, Lead Gen, Lead Story, Marketing, Teams |
The real estate industry is full of amazing people who have a desire to do well, but according to Gallup Poll, we’re not very well-respected. This is in part a symptom of under delivering and not being focused on creating the ultimate client experience. The key...
by Susanne Dwyer | Oct 8, 2017 | Best Practices, Best Practices, Best Practices, Broker, Broker, Broker, House Canary, Latest News, Lead Gen, Marketing, Technology |
Programmatic advertising campaigns can address a fundamental shift in how people consume content and when they might do so. With an array of content-delivery options at their fingertips, some people have taken to primarily using one device to access content; others...