President Biden Signs Law to Ban TikTok; App Parent Company Sues
On Wednesday, April 24, 2024, President Joe Biden signed a bill into law that’s been dubbed a “TikTok ban.” Specifically, the bill mandates that ByteDance, TikTok’s parent company, has nine months to sell it or the video social media app will cease operations in the...
Social Skills: How to Refocus Your Social Media Marketing if TikTok Gets Banned
Editor’s Note: Social Skills is a bi-monthly feature in RISMedia’s Daily News focused on social media and digital marketing tips, trends and solutions for agents and brokers. As the TikTok ban looms—with the Protecting Americans from Foreign Adversary Controlled...
Keller Williams ‘Controls’ Agents Who Made Illegal Spam Calls, Judge Rules
In a case that could have broader implications for nearly every large real estate company, a federal judge ruled earlier this week that Keller Williams as a franchisor can be held responsible for the actions of individual agents who made sales calls to individuals on...
Exploring the Shift Toward In-House Marketing Teams
More national real estate franchises are beginning to take marketing measures into their own hands rather than using agencies for hire on a contract basis, RISMedia’s 2024 Agent & Broker Marketing Study found. Drilling down further, the study also found that the...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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