Affordability Squeeze on the Way for Housing Market
What does it matter if mortgage rates are historically low if homeowners are paying record-high monthly payments due to rising home values? According to a new report from Zillow, this is a real challenge in today’s housing market, which may see an even bigger...
Affordability and Inventory Concerns Creating Polarized Market Sentiment
Fannie Mae recently released its Home Purchase Sentiment Index® (HPSI), which decreased 3.9 points to 75.8 in July, due to affordability and inventory concerns. The details: Good vs. Bad Time to Buy and Sell: On the buy-side, 66% of respondents said it’s a bad...
Leveraging Real Estate Technology Consumers Now Expect
One lasting benefit of the pandemic is the way it has made digital communication more commonplace when interacting with clients. Our buyers and sellers no longer see it as ancillary to the transaction process, but expect it as part of the way we do business. But...
These Outdoor Features Will Help You Sell Fast
The interior of homes is often in the limelight when it comes to considering what adds value to a property. However, you shouldn’t discount the exterior of a home. Outdoor features can prove just as valuable, giving you a boost in price when it comes time to...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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