Is Your Current Brand Strategy Serving You?
When it comes to branding your brokerage, the first question to ask yourself is if branding plays a role as a visual aspect, or as a strategy. At first you might wonder why it matters, but there is a rather important intertwined connection between branding, marketing...
Go From Busy to Productive With These Simple Tips
In today’s hectic and fast-paced world, everyone is busy, but very few are productive. Busy people try to do a million things at once, but they usually end up with very little to show for it. Productive people, on the other hand, apply the kind of concentrated...
Increasing Agent Productivity With a ‘Sales Manager’ Coaching Style
As a manager, team leader or broker, your No. 1 task is to help, support and lead your agent’s weekly and daily success. Yes, you also help with contract questions, but your primary job is to drive listings, sales and revenue. The speed of the leader (you)...
Evaluating Real Estate Trends: Experts Discuss the Industry’s Future
On Sept. 14, RISMedia held its annual Real Estate CEO & Agent Leadership Exchange, this year co-presented by the National Association of REALTORS® (NAR). The exclusive, full-day, virtual event attracted thousands of industry professionals, featuring broker- and...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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