Register: How to Create a Mutually Beneficial Relationship With Your Broker
What: Not all broker-agent relationships are fruitful. When aligning with a brokerage, an agent’s measure of success should have less to do with commission splits and more to do with the overall value proposition. In this upcoming RISMedia webinar, “How to...
5 Strategies to Improve Your Client Newsletter
A well-planned client newsletter should be part of every agent’s email communication and marketing strategy. Email newsletters are not only great for engaging clients and prospects, but they can also be tools to keep folks updated on what’s happening in the market and...
Thoughts on Leadership: Remembering Pappy
For this week’s Thoughts on Leadership, I want to share the story of my father Paul Blefari (Pappy), who passed away last week. My dad taught me to be a better brother, son, father and, really, a better person. Below you’ll find the eulogy that I read during the...
Get Hyper-Local and Stay Hyper-Competitive
Engaging effectively with your client base in the ultra-competitive world of digital real estate marketing requires a different set of skills. Integrating fundamental personal skills, relationship building and digital tools are the ingredients in the secret sauce to...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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