The McMansion Era Is Over: How American Homes Have Changed in 20 Years
When Zillow® launched 20 years ago this week, the ultimate American home was big, beige and built to impress. In 2026, for-sale listings show that buyers want something very different: Homes that feel personal, flexible and designed for real life. “Two decades of...
Illinois Latest State to Float Law Restricting Private Listings
State legislatures across the U.S. have been seeing new bills that would restrict private real estate listings, with mandates that such listings also be publicly marketed. Wisconsin enacted such legislation in December 2025 (to take effect in January 2027), while...
Two Decades of Adaptation: How Jeremy Larson Built a Thriving Business Alongside Zillow
Above, Jeremy Larson As Zillow celebrates its 20th anniversary this week, the real estate industry itself looks radically different than it did two decades ago. What once depended on access to listings and information now hinges on expertise, interpretation and...
Judge Denies Compass’s Bid to Block Zillow Rules, Calls Conspiracy Allegations Not Credible
U.S. District Judge Jeannette Vargas of the Southern District of New York has denied Compass’s request for a preliminary injunction against Zillow’s new listing rules (what it calls “Listing Access Standards” (LAS)), allowing the portal’s new rules to remain in effect...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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