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Real Estate Viewpoints: Real Estate vs. the Media

RISMEDIA, Jan. 5, 2008-As another year begins, we still have many of the same questions and concerns that burdened us 12 months ago: Where is the market going? When will we see a turnaround? And, with the third quarter’s subprime mortgage debacle, 2007 also...

Bringing Best Practices Back to Business

 By John Voket RISMEDIA, Jan. 5, 2008-For Rei Mesa, president and COO of Prudential Florida WCI Realty in Sunrise, Florida, a back-to-basics client approach, effective brand positioning, leveraging its mortgage and title services, and supporting its sales force with...

8 Smart Moves for Home Buyers, Sellers in ’08

By Steve McLinden RISMEDIA, Jan. 5, 2008-(Bankrate.com)-Heading into 2008, the market just isn’t turning around as so many predicted. The industry, it seems, has been caught up in a game of “projecting.” Meanwhile, this pesky subprime headache...

Defining Your Role as a Salesperson

By Jeff Mandel How many of you consider yourselves salespeople? It’s funny, because with many people I’ve met it seems to be pretty black or white. Some individuals take great pride in the fact that they are in sales. While others think it’s a job...

Customer Satisfaction Counts In Large Amounts

The statistics tell the success story of GMAC Home Services By Maria Patterson Five years. That’s all the time it took for one company, GMAC Home Services, to reinvent the very meaning of the much-used, but often misused phrase, “customer...
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