by Beth McGuire | May 6, 2026 | Agents, Best Practices, Brokers, Industry News, Latest News, National, News |
Twenty years ago, Zillow’s first marketing move was a product that solved a real problem and got people talking—neighbors comparing Zestimates, consumers saying, “I found this on Zillow” to their agents. No Super Bowl ad. No massive media budget. No...
by | May 6, 2026 | Agents, Best Practices, Brokers, Industry News, Latest News, National, News, Premier |
The reality of being a real estate agent can be brutal. Your phone buzzes at 9:00 p.m. with a client question. You get a text early on a Sunday morning about a showing. Your family dinner gets interrupted by an appraisal that needs attention. Sound familiar? Real...
by | May 6, 2026 | Agents, Best Practices, Brokers, Industry News, Latest News, National, News |
A broker called me last week and said something I haven’t stopped thinking about. “Jemila, I think I built the wrong thing.” She wasn’t talking about her production. She wasn’t talking about her market share. She was talking about the...
by | May 6, 2026 | Agents, Brokers, Industry News, Latest News, Lead Story, National, News, Premier |
Compass remains in headlines this week as CEO Robert Reffkin addressed the industry’s “shifting stance on phased marketing” in the company’s recent Q1 2026 earnings call, as the brokerage touts new synergies and business growth from its recent acquisitions. Speaking...
by Beth McGuire | May 5, 2026 | Agents, Brokers, Industry News, Latest News, Lead Story, National, News |
Fierce portal giant competitors Zillow and Realtor.com have announced a new collaboration where, beginning this summer, Zillow Preview pre-market listings will also be available on Realtor.com®—listed as “Realtor.com Preview” listings. The move, being hailed by the...
by | May 5, 2026 | Agents, Brokers, Industry News, Latest News, National, News |
Above, Berkshire Hathaway HomeServices President Vince Leisey If the ultimate goal of a major national business conference is to not only inspire attendees to achieve new heights of productivity but to have them gain a new appreciation for what ultimate perseverance...