Finding a Home in the Mobile Marketplace: How Buyers Use Mobile Search
As smartphones and tablets continue to be employed for every conceivable service, mobile customers are demanding fast and reliable ways to access information in the real estate industry. To help extend its customers’ reach to the burgeoning mobile sphere, The Real...Too Many Hats, Too Little Time: Time and Work Role Demands
What’s the biggest challenge facing many small business owners today? Performing multiple roles within the organization, according to a new survey conducted by eVoice®, a virtual phone number service offered by j2 Global, Inc. that enables small business...Marketing Messaging: 3 Tips to Increase the Effectiveness of Your Website
Just having a website isn’t enough to set yourself apart in today’s highly competitive real estate market. If you’re looking to take your website to the next level, the following guidelines will help you increase the effectiveness of your website and give prospects a...Cyber Location, Location, Location: It’s a Market Reality
The abundance of online buyer-centered housing information has re-shaped consumer buying behavior, which in turn has changed the traditional real estate shopping process. The results of NAR’s 2011 Profile of Home Buyers and Sellers confirm this trend, as 88 percent of...The Real Estate Educator: Trust: Real Estate’s New Currency
It’s no secret. The biggest challenge we face in our business today is a consumer population that is largely crippled by fear, uncertainty, confusion, a loss of confidence and a lack of trust. We are dealing with a trust crisis and it’s completely understandable. Just...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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