Marketing Tactics to Integrate in 2014, Part 1: Mobile Marketing
As we look ahead to what’s in store for real estate professionals in 2014, Homes.com has compiled a list of 14 marketing tactics to grow your real estate business in the New Year. Part one will examine mobile marketing, with local and social marketing trends following...Direct Monetization of MLS Data – Public MLS Portals
Public MLS portals are controversial…but, if done right, they can make sense. The recent conversations of the National Association of REALTORS® MLS Committee regarding MLS levels of service and the Realty Alliance Fair Display Guidelines have brought the subject...Seven Ways to Make Sure Accountability Sticks in 2014
As a leader at your organization, you like to think that you run a pretty tight ship. But if you’re being honest with yourself, you know that you let a few things slide in 2013. A missed deadline here and there. A few tiny white lies to clients. The fact that Mike in...Tips for Overcoming a Fear of Public Speaking
Recently, I was asked to be a panelist for a webinar about using the power of publicity to achieve your goals. The participants asked great questions. The first: “How do you step into the spotlight when you don’t like the spotlight?” Getting media attention and...Hey, Boss: Will You Relocate Me and My Job?
Human resources executives of global companies, take note: if you want to bring smiles to the faces of your relocating employees, tell them you have a job relocation for them in New York City or somewhere in Europe. In a year-end survey, Cartus Corporation, a leading...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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