Online Collaboration: The Next Step in Savvy Real Estate Technology
Real estate professionals today know that making smart use of technology is critical to their business today. Very early on, the real estate industry had felt the tremors of “disruption” by the Internet, and since then, no real estate professional has been...Advertising in Newspapers…Can It Still Work?
Anyone in the real estate profession in the earlier years of this century knew the importance of advertising constantly. That is, constantly in local newspapers and other print materials. Each week loan officers and real estate agents would struggle to string together...Growing through a Fresh Approach
Is your company growing? In the following interview, RISMedia’s Nick Caruso talks to Jeff Owens, president of Better Homes and Gardens® Real Estate Big Hill, about the top three elements behind his company’s successful growth. Jeff Owens President Better Homes and...Trust: Real Estate’s New Currency – Part 2
As I mentioned in last month’s column, restoring our credibility with today’s wary consumers requires building a relationship based on unshakeable trust. Trust has become our most significant form of currency in the new normal of today’s real estate market. While we...The NAR Power Broker Roundtable: Information Overload? Harnessing the Power of Relevant Content
The Power Broker Roundtable is brought to you by the National Association of Realtors® and Rei Mesa, NAR’s Special Liaison for Large Firm Relations. Watch for this column each month, where we address broker issues, concerns and milestones. Moderator: Rei Mesa,...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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