Are Some Consumers Worried about the Future?
Consumers continue to regain confidence, but they may be concerned about the near future. The Conference Board’s Consumer Confidence Index increased for the fourth consecutive month to 92.4 in August. But the expectations for the next six months remained unchanged....The Most Rewarding Marketing Mistake I Ever Made?
Recently, a colleague asked me, “What was the most rewarding mistake you ever made in business?” It’s a great question, and I quickly had an answer for him because it was an incredibly painful mistake. However, it proved to be an invaluable lesson that has served me...Public Speaking in Business: Fear and Fact
Larry’s boss was so pleased with his work performance that he asked Larry to give a 15-minute presentation to the entire department of 25 people. Larry felt confident about his work, but not about standing up and talking about it. In fact, it was the last thing he...Social Security: Guarding Your Reputation Online
As you may already know, September is REALTOR® Safety Month. But hopefully, safety is not something you think about only once a year. Whether at a showing, in the office, meeting a client, or online, you and your agents should always keep safety and security...Converting Leads into Clients More Successfully
How do you convert your leads into clients? According to Lisa Gartman, a REALTOR® with Better Homes and Gardens Real Estate Leading Edge Properties in Petaluma, Calif, responding quickly is the name of the game. “More importantly,” Gartman notes, “you have to be...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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