Will Open Houses Become Obsolete?
For decades open houses have been a staple in real estate, offering aspiring home buyers a window into what the market offers. While the boom of tech and innovation have caused some to question the practice’s viability, many still believe it’s a worthwhile...
Becoming the Broker of Choice
Elm Street’s 3sixtyfive.agency is a full-service consulting and marketing agency working with brokerages and tech companies across real estate and beyond. Over the past year, 3sixtyfive.agency has worked with South Florida-based The Keyes Company/Illustrated...
Reformers See Opening to Address Racist Appraisals
It is not often that you can so easily capture hundreds of years of racial discrimination in the view from one street. But in the city of St. Louis, Missouri, along a line called the Delmar Divide, it barely takes a glance. On one side lies the neighborhoods where...
SOCIAL SKILLS: Social Media and Marketing Tips for Your Real Estate Niche – Part 4: Urban Markets
Real estate is constant, especially in cities. With high-rise buildings filled with hundreds of apartments to townhouses lining city streets, agents in these urban markets have to be on top of their game, especially amongst a sea of competition. But how can real...
Social Media Marketing Tips: How (and Where) to Reach Your Target Audience
Editor’s Note: The following insights are from RISMedia’s latest Premier exclusive report, “Social Media & Digital Trends for 2022,” and include excerpts from Section 2: Top-Performing Social Media Platforms & Section 3: From Boomers to Gen Zers, Exploring...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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