One Platform, Five Systems: Gaining Total Operational Efficiency
Operational efficiency is a critical component to the success of your brokerage. As a broker, you want to provide a seamless experience for your agents while performing productively and cost-effectively. An end-to-end platform that integrates all aspects of your...
Ask the Expert: What Are Marketing Essentials for the Holiday Season?
Today’s Ask the Expert column features John Bunker, marketing director of RealEstateCalendars.com. Q: As the holiday season approaches, what are the most important marketing essentials to keep in mind? A: In many areas, home sales slow (in some cases to a crawl)...
Everything Works, and Nothing Doesn’t
When I was younger, I remember asking my dad why he chose to live in Fremont, Calif., rather than Palo Alto. The reason I posed this question was because my friends in real estate in Palo Alto were selling homes much more expensive than the ones I was selling. In...
How to Drive Better Results From Social Media
Join a panel of Power Brokers and RISMedia at the REALTORS® Triple Play Convention & Trade Expo in Atlantic City, N.J., on Dec. 4 for “How to Drive Better Results From Social Media,” a broker panel sharing strategies for automating social media to...
Better Your Business by Becoming a Real Estate Resource for Seniors
NAR’s Seniors Real Estate Specialist® designation draws attention to an aging demographic As a real estate agent, you may be focused on wrangling in younger clients—millennials making that first big home purchase, or those looking to jump from their starter home...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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