Team Tactics: Taking Advantage of Client Reviews (and Referrals)
Real estate has always been a social business. Before the internet and social media, a REALTOR’S® marketing has always heavily relied on word of mouth and in person connections. Reviews and referrals are a huge part of this, and cannot be overlooked. Client reviews...
The Compensation Conversation: How to Avoid ‘Steering’ in a Post-Settlement World
“I don’t have to offer commission to a buyer agent—why should I?” This simple seller question—one that is likely to become more common every day—is a potential minefield. In the aftermath of the National Association of REALTORS®’ (NAR) settlement agreement, which...
Inside Real Estate Unveils New Product Rebrand, ‘BoldTrail’
Inside Real Estate, an independent real estate software company and technology partner to leading real estate brands and approximately 500,000 real estate professionals, has announced a new product rebrand titled ‘BoldTrail,’ an all-encompassing brand portfolio that...
Pricing Strategies for Houses in Poor Condition
Are you wondering how to set an accurate price for a home in rough shape? Selling a house in poor condition presents unique challenges, primarily in setting a price that reflects its current state and potential market value. I will provide tips for effective pricing...
Social Skills: How to Heat up Your Marketing This Summer
Editor’s Note: Social Skills is a bi-monthly feature in RISMedia’s Daily News focused on social media and digital marketing tips, trends and solutions for agents and brokers. Summer is here, and it’s well known for its housing market boom that will bring everyone some...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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