by Susanne Dwyer | Jun 7, 2016 | Advice, Agent, Agent, Best Practices, Best Practices, Coaching, How-To, Latest News, Lead Gen, Marketing |
The goldmine isn’t online. Everyone is looking to the Internet for their next lead. I’m as guilty of it as anyone. I was one of the first real estate trainers to offer online classes, I was the absolute first to do a podcast, and I have taught a lot about how to build...
by Susanne Dwyer | Jun 6, 2016 | Latest News, Marketing, Niche |
(TNS)—I recently wrote about a [industry] study purporting to show an overwhelming consumer preference these days for single-family suburban homes. The study reported that only 15 percent of homeowners and 21 percent of renters said they would buy in an urban area. My...
by Susanne Dwyer | May 31, 2016 | Best Practices, Best Practices, Broker, Latest News, Lead Story, Marketing, Trending |
If you have a business, you have a brand, and each time you connect with your clients—whether in person, on the phone or online—you have a chance to build your brand and create loyal advocates. Think about the brands you love—what do they have in common? Chances are...
by Susanne Dwyer | May 26, 2016 | Best Practices, Content Generation, Innovation, Latest News, Lead Story, Marketing, Social Media, Technology, Trending, Trends |
In the world of real estate, agents are looking for ways to connect with a more diverse audience. While many agents use social media sites like Facebook and Twitter, others are turning to different platforms to reach younger buyers. According to a recent study from...
by Susanne Dwyer | May 26, 2016 | Best Practices, Branding, Coaching, Content Generation, Latest News, Marketing, Social Media, Trending |
Social media isn’t just about amusing cat videos. Consumers are turning to social media for ideas, insights, and solutions. Getting involved in the social media conversation means leveraging a platform on which to share your expertise as an industry leader and...
by Susanne Dwyer | May 24, 2016 | Agent, Best Practices, Best Practices, Latest News, Marketing |
Julie Gray-Roller, a real estate consultant for Long & Foster Real Estate in Reston, Va., has been a Homes.com client for five years. Initially signing up for a free account, Gray-Roller decided to sign up for the company’s Local Connect product after being...