Four Content Strategies to Boost Your Social Rankings
We all know that social media is a great way to communicate with potential clients. A recent study shows that nearly 1.7 billion people have active social media accounts, but capturing their attention is only half the battle. The real challenge is giving them a reason...
Share This, Not That: How to Post Successfully on Social Media
You’ve been hearing it for a while now: you should be on social media. You should be marketing yourself on social media. You’ve got it. But how do you get started? How do you get active here in a way that actually creates the impact you’re looking for? After all, you...
Mobile Marketing: Best Practices for Texting
Often times, real estate agents and brokers have a hard time seeing how text message communication can be used effectively to market themselves and their real estate businesses. If you have a plan of action and know what’s appropriate, using text messaging for real...
Online Visibility Boosting Tips You Can Implement Today
With constant access to technology, consumers now turn to the Internet for most of their real estate needs. In fact, according to the National Association of REALTORS®, 92 percent of people now use the Internet in their home search. While it’s clear that real estate...
The IMLS: Going Global in a Shrinking World
For Dan Forsman, president and CEO of Berkshire Hathaway HomeServices Georgia Properties, it’s the new wave in real estate—a means to attract foreign buyers searching in their native language to local Atlanta listings. For Mike Pappas, CEO of The Keyes Company, it...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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