by Susanne Dwyer | Sep 10, 2015 | Best Practices, How-To, Marketing, News |
It has taken some time, but the housing market is finally turning around. Rising sales mean that sellers need an edge if they want to come out on top. As real estate agents, we know that staging a house can help a seller get top-dollar, but it can be hard to convince...
by Susanne Dwyer | Sep 9, 2015 | Best Practices, Coaching, Marketing, News, Technology |
I don’t know about you, but vanity doesn’t have a very good connotation to me. Here are some synonyms I found while I writing this: narcissism, self-importance, arrogance, conceit, and egotism. Do you agree? Here is why I ask: I’ve been in real estate for a long time...
by Susanne Dwyer | Aug 27, 2015 | Best Practices, Coaching, Marketing, Technology |
Last week, we covered the importance of “triggers and tickles” and promised further search enlightenment through “cat-lady” insights. Before I fulfill that promise, here’s a brief recap of the fundamentals of “UnOptimization,” a way to more and “more better” traffic....
by Susanne Dwyer | Aug 27, 2015 | Best Practices, Business Insights, How-To, Lead Gen, Marketing, Social Media, Technology |
If you think LinkedIn is just a resume board, it’s time to change that misconception. Successful real estate agents are adding LinkedIn to their tool kits for expanding networks and zeroing in on new prospects. With the right tactics, the professional networking site...
by Susanne Dwyer | Aug 17, 2015 | Best Practices, Coaching, Marketing, News |
Recently, on a run through my brother’s neighborhood in Brooklyn, I came across something that really jumped out at me. My brother is an artist and lives in a really cool, hip, up-and-coming neighborhood full of young professionals and artists. Real estate is...
by Susanne Dwyer | Aug 9, 2015 | Best Practices, Marketing |
Continuing its groundbreaking industry research on the home-buying expectations of “Generation Z”—the current cohort of 21 million U.S. teens born from the mid-to-late 1990s through the present—Better Homes and Gardens® Real Estate recently gathered a focus group of...