Realtors Property Resource®’s New Mailing Labels Feature Helps Real Estate Professionals Maximize Client Interactions
Last month, Realtors Property Resource® (RPR®) launched its new mailing labels feature, which allows users who want to do a geographic farming campaign to import addresses and set up their entire direct mail campaign within RPR, instead of having to rely on outside...
Avoid These Pitfalls When Email Marketing
Email has become one of the most preferred communication channels for modern-day consumers. This is largely due to its effectiveness and versatility in driving genuine engagement between a brand and their customers. But, there are a few mistakes commonly made that can...
Social Skills: Is Nextdoor the Newest Real Estate Portal?
When Nextdoor was still making its way into the mainstream social media space, its uses in real estate were broad and vague. While it provided real estate agents with the tools to better connect with local prospects, they often had to take the initiative to formulate...
What to Know About Working With Affluent International Buyers
As a successful real estate professional, international buyers could become an integral part of your business; however, it can be a bit intimidating to figure out how to capture this market. Just as in any real estate market niche, networking and connections are...
How to Bring Your Brokerage Into the 21st Century
The real estate brokerage model has its historic roots in the late 19th and early 20th centuries. Unfortunately, some brokerages are still stuck in the “good old days,” with systems, processes and marketing that hasn’t changed much over the decades....
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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