by Beth McGuire | Oct 22, 2024 | Brokers, Industry News, Latest News, Lead Story, National, News, Tech, Technology |
The debate around NAR’s Clear Cooperation policy continues among brokers, MLSs, and other real estate industry players. Opinions are sharply divided on this policy, which dictates how and when property listings are created and shared. This polarizing debate threatens...
by | Oct 22, 2024 | Agents, Brokers, Industry News, Latest News, National, News, Premier, Tech, Technology |
From left, Shelly Vincent, Laura O’Connor, Dan Troup, Shaleen Khatod and moderator Dave Garland. Photo by AJ Canaria. It isn’t as shiny and new as it was a couple years ago, when ChatGPT took the world by storm, but AI, or large language models, are still...
by | Oct 16, 2024 | Agents, Brokers, Industry News, Latest News, National, News, Premier, Tech, Technology |
Staged listing photos have been an effective—and expensive—tool meant to pique the interest of inquiring home seekers. But given the ever-growing landscape of artificial intelligence (AI) in real estate, that hurdle could soon be a thing of the past. At least, that...
by Beth McGuire | Sep 30, 2024 | Agents, Brokers, Industry News, Latest News, National, News, Tech |
Howard Hanna Real Estate Services has announced the integration of ListAssist HomeSearch, a new property search technology for buyers that focuses on using more precise and personalized language. According to the company, with ListAssist HomeSearch, users can now...
by | Sep 30, 2024 | Agents, Brokers, Industry News, Latest News, National, News, Tech, Technology |
Cloze—a provider of AI-powered sales and marketing software for real estate brokerages—has announced the addition of proptech leader Simon Chen to its Board of Directors. In addition to his current role as CEO at Arrival Home Loans, Chen is a well-known industry...
by Beth McGuire | Sep 27, 2024 | Agents, Best Practices, Brokers, Industry News, Latest News, Luxury, Marketing, National, News, Social Media, Teams, Tech |
Traditional marketing methods like generic ads, open houses and run-of-the-mill online listings are effective but often not enough to set you apart in an ever-changing and competitive real estate landscape. Let’s explore three modern marketing strategies that can...