Why Bigger Isn’t Always Better
The National Association of REALTORS® reported that existing-home sales finished 2016 at 5.45 million, up from 2015 (5.25 million) and the highest since 2006 (6.48 million). This was certainly good news for the health of our industry, but creates a math problem for...
An Outside Perspective: 3 Lessons the Real Estate Industry Can Learn About Consistency
Long-standing national and global real estate brands have done a good job of making their logos instantly recognizable to consumers from one city to the next. However, while the brand might be unified visually, the customer experience is often disjointed and...
Spend and Get a $100 Statement Credit With Your REALTOR® Credit Card
NAR PULSE—Reach for your REALTOR® Credit Card when making purchases this summer for gas, groceries and everything in between! When you spend $3,000, or more, July 1–September 30, you’ll get a $100 statement credit. Plus, earn one reward point for every dollar...
Video: Will Technology Replace Real Estate Professionals?
HouseCanary has announced the launch of a new video series, “Real Estate Innovators.” Each episode highlights a top mind in the industry as they discuss the implications of the rapidly changing landscape of residential real estate—and the ramifications...
3 Channels Your Digital Marketing Plan Needs Now
Developing your digital marketing plan is one of the most important steps to take when strategizing for lead generation. The future success of your personal branding as a real estate agent relies on bringing in potential clients as consistently as possible, while...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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