Managing Social Media for Maximum ROI
Social media gives real estate professionals great forums for promoting themselves and listings, demonstrating expertise and connecting with prospective clients. For all the benefits, though, there is a downside, too. Effective use of social media adds another layer...
How to Create Better Facebook Ads for Real Estate
Do you create Facebook ads to promote your brand, your listings and your real estate services? With Facebook pages continuing to see a decrease in organic reach, Facebook ads are an easy way to target your market and get your content in front of the right audience....Talking Tech on Main Street: A Conversation with Paul Wells
We got such great feedback from the first segment of “Talking Tech on Main Street” that we decided to hit the streets again, this time with Paul Wells, the broker/owner of RE/MAX of Barrington in Illinois. Here’s what he had to say about how technology is shaping his...When the Price Is Right: RPR’s AVM Gives REALTORS® a Powerful Tool
Realtors Property Resource® (RPR®) provides robust data on more than 166 million parcels of property in the United States and is a trusted website and mobile platform that enables REALTORS® to obtain critical and timely information, and produce rich and attractive...Manage Showing Activity with Ease: Empowering and Informing the Agent and Seller
Many real estate professionals remember the old way of scheduling showings. A buyer’s agent made a phone call to a seller’s agent requesting a showing appointment on their listing. In some cases, this call went to an office or an agent working “duty desk.” At this...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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