Media Maven: Innovative Agent Boosts Client Connections with Pop-a-Note
By now, the majority of real estate professionals have realized that social media is a language that should be spoken fluently—not just in certain niche groups or generations. But being involved in social media and excelling at it are two different things, and many...Broker Spotlights: Serving Consumers with Professionalism
With the market on the move, it’s often hard to tell what consumers are most concerned about. “These days, everyone has access to a lot of information, but market conditions can change so quickly that buyers demand instant and constant communication with their agent,”...Monday Morning Mobile: Give the People What They Want
Mobile of course! It is what we want, when we want it, in the most direct way possible. Have you ever recorded a sporting event in anticipation of watching it later, only to have it ruined by receiving the outcome unintentionally via text or social media? Whether we...Tablets: The Future of (Digital) Advertising
(eM+C)—It’s the attack of the tablet. Selling at an incredible rate since the launch of the iPad in 2010, tablets are rapidly changing digital advertising. In fact, we’re about to experience a new golden age of advertising. It’s content (and...How Much Should You Spend for Online Branding?
Planning and implementing online branding for your real estate company is complicated. You need to do it right and within budget, but do you know how to determine your Internet marketing ROI? If you’re struggling to determine the baseline from which to measure your...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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