zavvie Releases 2022 Seller Preferences Report
iBuyers registered a breakout year in 2021, by increasing revenue fivefold year-over-year according to a new report from zavvie. Market conditions from October through December, along with record-low inventory, presented a challenge for iBuyers, whose value...
iBuyers Beat Projections but Earnings Reports are a Mixed Bag for Opendoor and Offerpad
Two of iBuying’s most prominent players, Opendoor and Offerpad, exceeded expectations by reporting impressive revenue growth in their respective earnings reports. However, while the companies were able to capitalize on the demise of Zillow Offers, an uptick in net...
Investing in Success: Strong Branding and a Robust Online Presence
Frank Polsinello, principal of RE/MAX Hallmark Polsinello Group Realty, is well known for his exceptional work ethic and sharp negotiation skills. He’s also passionate in his pursuit to exceed expectations for both his agents and their clients. With support from...
SOCIAL SKILLS: Social Media Tips for Your Real Estate Niche – Part 1: Rentals
Editor’s Note: The following article is part of RISMedia’s Social Skills ongoing series on maximizing the use of social media in real estate. In real estate, especially in today’s competitive market, it’s important to set yourself apart from the crowd. Sometimes,...
One Year Later: It’s Time to Rethink Marketing…Again
One thing will always be true in our industry: change is constant. When the pandemic hit, we all had to adapt quickly as far as the way in which we were showing and marketing homes. Now that we’ve adjusted, it’s time to change once again. We don’t...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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