Technology: The Cutting-Edge
It was about 35 years ago when Jeff Pust was a young man, newly married and starting a career in real estate, working on mortgages and appraisals. He transitioned into sales, and 15 years ago, along with his wife, took over Van Dorm Realty from his in-laws. Today, the...
Why Your Agents Need to Embrace Your Company’s Tech Tools
Learn the 7×7 Communication Strategy for Dramatic Buy-In and Results! Company tech tool adoption is a major challenge for brokers large and small, and getting your entire management and sales teams excited about new marketing tech tools you have made huge...
Slow Feet Don’t Eat: 5 Ways to Always Keep Your Brokerage Moving
As a broker, you know the importance of keeping your business moving forward. Digging in is an important part of a business model but staying put shouldn’t be. As the real estate landscape continues to evolve, and as consolidation continues to rise, it’s...
Leveraging MLS Data to Elevate Your Competitive Advantage
From transaction management software to the MLS system itself, we all know that MLSs supply their members with tools to help them run their businesses more smoothly. But with inventory at an all-time low and competition fiercer than ever, what can MLSs do to help...
Effectively Implementing New Technology: 6 Key Stakeholder Groups You Must Engage
This article is the third in a series on effectively implementing new technology at the brokerage level. You can find Part One here and Part Two here. Real estate broker/owners are busy. They’re responsible for the day-to-day management of their brokerages and...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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