Restaurants and ‘Walkability’—How Local Vibe Drives Real Estate Trends
The whole neighborhood watches in awe as a comically large pair of shiny, silver scissors slice through a ruby red ribbon, and a brand-new restaurant is officially in business. A once quiet area where the owner of the only diner for miles knows every customer’s order...
Fed Cuts Rates by Quarter Point, Again; No Significant Mortgage Rate Changes Expected
Above, Fed Chair Jerome Powell The Federal Reserve has announced its second interest rate cut of the year—the second in a row—in the midst of a government shutdown. The Federal Open Market Committee (FOMC) announced at its October meeting today that it has cut...
A New Client Niche: Luxury Agents Speak on Home Shopping With Content Creators
As people continuously rely on digital platforms in the age of social media, new careers have found their way into the market. These new careers have ramifications in real estate, as it opens up new avenues for home shopping—and new ways for agents to build their...
Disruptor Reckoning: How a New Wave of Innovators Are Trying to Rewrite Real Estate’s Rules
For decades, the real estate transaction—with full-service agents and relatively stable commission rates—has been one of the most consistent fixtures of the American housing market. Sellers built it into their expectations, buyers believed in it, and agents themselves...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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