THE PLAYBOOK: The Importance of Data When Talking to Clients
Editor’s Note: The Playbook is an RISMedia biweekly segment centering on what brokers and agents are doing to ensure they not only survive but thrive in these challenging times. Industry professionals explain the strategies they’re employing and unique ideas they’ve...
Executive Shakeups: How New Leaders at Big Brokerages are Steering Their Firms
In real estate, changing tides and market cycles are expected for those around long enough to navigate their share of market changes. While agents and brokers are typically left deciding which career moves would best suit their business, those at the highest levels of...
Building a Real Estate Team One Step at a Time
After starting his career in 2006, Lee Tessier never had the intention of building a real estate team. Today—as team leader of The Lee Tessier Team at eXp Realty—Tessier leads a team of agents, sales partners, directors and managers as they navigate the Baltimore...
The Early AI Adopter Has an Edge on the Competition
The excitement around artificial intelligence (AI) has been building for years, but when ChatGPT went viral earlier this year, it reinvigorated many conversations about how AI will transform our lives. Naturally, real estate professionals are wondering how it will...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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