What It Will Take to Get More LGBTQ+ Buyers and Sellers Off the Sidelines
On the heels of Pride Month, pundits and advocates are reflecting on what the future could hold for the LGBTQ+ community in real estate as buyers pursue their slice of the American Dream. While there is a consensus that progress has been made in the sector concerning...
Is It Time for a Marketing Plan Makeover?
In last month’s column, we talked about how generational characteristics can inform your marketing messaging. Now we want to know: When was the last time you tried a new marketing tactic? If it’s been a while since you took a critical look at your...
WATCH: Your Safety Is Your Full-Time Job
June is National Safety Month, which is a good reminder to all real estate professionals that, above all else, staying safe is the most important part of your job. With that in mind, Tracey “The Safety Lady” Hawkins, founder of Safety and Security Source, sat down...
Existing-Home Sales Slip in May Under Rising Mortgage Rate Environment
Rising mortgage rates—and subsequently the widening affordability gap—have sent ripples throughout the housing market that the National Association of REALTORS® (NAR) suggests have kept existing home sales on a downward track in May. Sales of previously-owned homes...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
Read more.
Provided by
