The Best Lead Strategy for Growth in Any Market Condition
As Bob Dylan so aptly put it, “the times, they are a-changin’,” and they’re more uncertain than ever. Industry projections remain volatile this year as we adjust to a higher interest rate environment. What’s more, the real estate and technology landscapes are also...
Why You Should Never Outsource Customer Service or Support
When a real estate agent calls your tech company for assistance, what kind of experience will they have? Will they talk to someone your company has personally selected and coached to help agents get the most out of the product or tool? Or will they talk to an...
Brokers Get Real About 2023
Above, John Featherston (left) and Lennox Scott (far right) co-moderate RISMedia’s annual Power Broker Forum at last month’s National Association of REALTORS® Legislative Meetings, with panelists Erin Cestero, Janet Howard, Rei Mesa and Ken Baris. Given today’s...
The Art of Listening: How It Can Change Your Life
How well do you listen? What are the motivations and expectations of your clients and audiences? Early in my life I learned to listen. It started at the kitchen table with my father, a rising star executive with Xerox. I remember the stories he would tell us after...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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