Congress Takes Massive Step in Outlawing the Use of ‘Trigger Leads,’ Passes NAR-Supported Legislation
If you’ve ever applied for a mortgage, you may have been bombarded by calls, texts and emails from competing lenders and brokers after applying. At best, these messages are a nuisance; at worst, they’re nearly enough reason to change your phone number entirely....
Is Your AI Strategy Safe and Secure—or Are You at Risk?
Artificial intelligence is showing up everywhere in real estate—from listing descriptions and content creation to property search and showing apps. But not all AI is created equal. The real question for MLSs, brokerages and agents isn’t whether to use AI, but how to...
Do You Have What It Takes to Be Elite?
I’ve been fortunate to be around incredibly successful people, such as NFL players and coaches, professional hockey players and founders of businesses in law, finance, franchising—and, of course, real estate, including Jim Weichert. What I’ve learned is that these...
Driven by Experience, Powered by Innovation
Above, Robert Ott. Robert Ott Managing Broker and Owner Raintown Realty, under the JPAR franchise system Bellevue, Washington https://raintownrealty.org Region served: Washington metro area within the Seattle–Tacoma–Bellevue MSA Years in real estate: 33 Number of...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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