Do Pre-Listing Home Inspections Make Sense in This Market?
With inventory at or near all-time lows, many homes are selling “as is” and transactions are moving quickly. In this seller’s market, is a pre-listing home inspection a good idea? The short answer is “yes.” Homes that have had a...
Listing With Purpose: Thinking Ahead to Labor Day Weekend
Let’s be honest; in today’s real estate environment, if you put your home on the market, there’s a high chance it will sell quickly and at a premium—at least in entry- to mid-level price points. That’s just been the reality—an aftermath of...
Helping Agents Develop New Business
Recently, I conducted an informal poll on Facebook. I asked a simple question: In the past 12 months, have you bought a home, sold a home or moved to a different home (rent)? I was stunned by the response. In full disclosure, I have 1,070 “connections” on...
Why Building Lifetime Engagement is Critical for Your Real Estate Business
You may have heard the often-cited National Association of REALTORS® (NAR) statistic that 90% of homeowners would use their real estate agent again, but only 12% actually do. What you may not know is the reason behind it. According to Chris Stuart, president of PLACE,...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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