Growing through a Fresh Approach
Is your company growing? In the following interview, RISMedia’s Nick Caruso talks to Jeff Owens, president of Better Homes and Gardens® Real Estate Big Hill, about the top three elements behind his company’s successful growth. Jeff Owens President Better Homes and...Trust: Real Estate’s New Currency – Part 2
As I mentioned in last month’s column, restoring our credibility with today’s wary consumers requires building a relationship based on unshakeable trust. Trust has become our most significant form of currency in the new normal of today’s real estate market. While we...The NAR Power Broker Roundtable: Information Overload? Harnessing the Power of Relevant Content
The Power Broker Roundtable is brought to you by the National Association of Realtors® and Rei Mesa, NAR’s Special Liaison for Large Firm Relations. Watch for this column each month, where we address broker issues, concerns and milestones. Moderator: Rei Mesa,...Company Spotlight: Stay in Touch with Clients Today, Build Referral Business Tomorrow
As the day-to-day demands of real estate professionals continue to increase, staying in touch with clients—past and present—often gets put on the back burner. Marketing to your sphere of influence is not only a critical component to being successful, it also enables...Does Social Media Actually Work?
Be honest with me and yourself – have you ever been asked this question or have you ever asked yourself this question in some form or another? I bet that you have. We could probably agree that different people would have different responses based on what their...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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